Those who follow Tao do so
From their own predilection.
There are no promises,
Yet the rewards are immeasurable.
Of all the spiritual traditions, following Tao is among the least popular. Its adherents are poor and veiled with humility. In comparison, many traditions offer heaven, forgiveness, comfort, ecstasy, belonging, power, and wealth. Tao offers only three things : sound health, a way through the bewilderment of life, and liberation from the fear of death.
That is why there are so few followers of Tao. There is no glamor, there is no congregation, there is no ranking. You are either in the state of Tao, or you are temporarily out of it. When you die, you die.
You have to be tough to follow Tao. If you can avoid being discouraged by poverty, isolation, and obscurity, you will find an unshakable devotion that will last your entire life, and rewards will come in slow and subtle ways. You may not be suddenly rich and influential, but you will discover, to your great delight, that there is a secret source of sustenance. Once you taste that, all your doubts will fade, and both poverty and loneliness will be easier to bear.